Lectures and seminars PopSci Talks: Media logic and attracting journalists to your research
Are you interested in learning how to reach out to journalists and communicate new and important research findings? In this webinar – the first in the new PopSci Talks series – you will meet KI press officer Andreas Andersson and research news editor Anna Björklund, who will give a crash course in media logic and how to capture the attention of journalists.
When and where: Lunchtime (12:00–13:00), 29 September 2026, in the PopSci Talks Zoom room.
Language: English
Target audience: All researchers at KI, from professors emeriti to doctoral students. Communications officers and other administrative staff are also welcome.
Programme: 30-minute presentation by KI press officer Andreas Andersson and news editor Anna Björklund, followed by 30 minutes of questions and discussion.
PopSci Talks is a webinar series on popular science communication, designed to inform and inspire researchers and interested staff at Karolinska Institutet. The series covers topics such as media relations, news writing, branding and social media. To make it easier for researchers at KI to participate, the seminars are held at lunchtime two to four times per semester. The series is organised and moderated by the Communications and Public Relations Office at KI.